A customer of our’s asked the following question and I thought it would be a good topic for a blog post.
Question: “Is this featured product function for the customer or is this for the google bot?” He was asking if it is important to use the “related products feature” that is seen on many ecommerce sites.
Continue reading “Is This for the Customer or the Google Bot?”
Mountain Media has recently launched a new version of our Mountain Commerce & Mountain Publisher platforms. The new version is called Mountain Commerce Foundation and is used for both eCommerce sites as well as non-eCommerce sites. The following is a list of websites that have recently been released on the new platform.
Continue reading “Featured Mountain Commerce Foundation Sites”
To see is to believe. Buyers need to see the actual condition of the product, in order to believe that it is worth the money they pay for it. They need to see that its actual size will fit for its purpose like in the case of clothes. They need to see its actual color and design, to believe that it is really amazingly beautiful. They need to see the brand, to believe that it is truly trusted.
High quality photos help buyers see the solutions to all the mentioned needs. In effect, they help buyers believe in the product – resulting in bigger sales.
There are other reasons why a good photo is e-commerce site worthy. Images help readers skim through the highlights and skip the word-for-word details of product description. Images being shareable provide more audience to get to know the product. Images contribute to a better SEO or search engine optimization because they include alt-text and file names which give indexers more data to pull from, so more chances of landing to higher ranks.
Therefore, taking high quality photos is mandatory for a successful e-commerce website. Read on.
Continue reading “Tips for Taking High-Quality Photos for Your E-commerce Website”
Social media marketing has evolved significantly over the last few years, and it has now become an integral part of digital marketing. Ask any Internet marketing expert, and you will know what a vital role Instagram plays in their SMM strategies. With the kind of reach and influence this platform has, it can be said with certainty that brands need their own Instagram exposure for better engagement with the users. There is a lot more that is being expected of this platform in 2017. Here, we have compiled the thoughts of many social media pros to get a first-hand feel of where the social platform is heading in the near future.
Continue reading “What Can We Expect from Instagram in 2017? Hear It from The Industry Experts!”
Last time, we were going over some of the tools that are available to you. However, we haven’t gone over all of the tools. So let’s pick up this post where we left off last time.
Continue reading “De-Mystifying Google Search Console Part 3”