Videos are the future of content marketing. Consumers love them; it’s a fact, as you’ll see in the infographic below. If done correctly, videos can be attention grabbing, emotion triggering, helpful, or all of the above.
The two major video-hosting sites, Vimeo and Youtube, have their own advantages. At Mountain Media, we use both. YouTube is excellent if you’re trying to reach a large audience, get that “viral video” potential, and have easy sharing capabilities. For SEO purposes, Vimeo is the winner.