Last time, we talked about setting up your web property in Search Console as well as explaining what Google’s Search Console actually was. In this post, we’ll be continuing to break down each part of the Search Console.
Search Appearance
On the left-hand menu, there’s a button called “Search Appearance” that has a ? button next to it. If you click on this icon the Search Appearance Overview will appear and explain each element of the search engine results page (aka SERPs).
Clicking on each individual element will bring up a box explaining the element of the search result and how to optimize that element for click-through along with where to find more information within Search Console.
Continue reading “De-Mystifying Google Search Console Part 2”